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Salesforce Media-Cloud-Consultant Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Industries CPQ, CLM and Order Management | 20% | - Configure, price and quote media offerings - Contract lifecycle management and compliance - Order capture, fulfillment and delivery |
| Advertising Sales Management | 25% | - Proposal creation, pricing, contracts and fulfillment - Manage accounts, advertisers, agencies and partners - Product catalog, inventory and ad space configuration |
| OmniStudio Implementation | 15% | - Design digital experiences with OmniScripts and FlexCards - Integrate processes across channels |
| Media Cloud Fundamentals | 20% | - Core architecture, components and data model - Integration with Salesforce platform and external systems - Overview of Media Cloud for media and entertainment industry |
| Subscriber Lifecycle Management | 20% | - Audience segmentation and personalization - Subscription products, billing and renewals - Subscriber acquisition, onboarding and retention |
Salesforce Media Cloud Consultant Sample Questions:
In digital ad sales, what are two ways advertisiments are priced?
- A. marketing cost
- B. prepaid expense (PE)
- C. cost per mille (CPM)
- D. cost per click (CPC)
Correct Answer: C,D 🗳️
Explanation: Only visible for GetValidTest members. You can sign-up / login (it's free).
Which two solutions should a consultant recommend to a client who wants to integrate with an ad server other than google ad manager (GAM) to create an ad campaign?
- A. create a custom solution using apex code
- B. use the out of the box ad server integration
- C. use the out of the box marketing cloud intelligence connector
- D. create a custom integration procedure to integrate with the ad server
Correct Answer: A,D 🗳️
Explanation: Only visible for GetValidTest members. You can sign-up / login (it's free).
A b2b advertising publishing company is exploring salesforce to manage its advertising sales business. They require an ad ops persona to be created. Which two managed permission sets should a consultant add to the ad ops persona?
- A. MediaCloudRuntime
- B. Media Cloud Base User
- C. OmniStudioUser
- D. OmniStudioAdmin
Correct Answer: A,B 🗳️
Explanation: Only visible for GetValidTest members. You can sign-up / login (it's free).
A b2b advertising publishing company has recently upgraded advertising sales management winter 22 to advertising sales management spring 22. Certain core components have been moved to the media service on the core platform to ensure easier upgrades. Which set of components are delivered as part of the managed package?
- A. omniscript definitions, CPQ API's, apex classes, lightning web components
- B. flexipage, custom labels, data model, media service
- C. flexipage, custom labels, velocity integration settings, custom layouts
- D. omniscript definition, cpq api's, flexipages, custom labels
Correct Answer: A 🗳️
Explanation: Only visible for GetValidTest members. You can sign-up / login (it's free).
Cloud kicks is setting up a new instance for media cloud and their sales reps should only see opportunities that they have created. When sales managers run reports, they need to see the data for all the reps that report to them. How should a consultant set this up?
- A. set the organization wide default (OWD) for the opportunity object to private. Use sharing rules to share records owned by sales reps that are below the manager in the role hierarchy
- B. set the organization wide default for the opportunity object to private. Set up the role hierarchy to ensure managers can see the records owned by users below them in the role hierarchy
- C. set the organization wide default for the opportunity object to public. Filter the reports to show the records owned by users below them in the role hierarchy.
- D. set the organization wide default for the opportunity object to public. Use apex sharing to ensure manager's can see the records owned by users below them in the role hierarchy.
Correct Answer: B 🗳️
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